Skip to ContentSkip to Footer

Product Liability Insurance

Man unboxing a new pair of headphones.

Product liability insurance protects manufacturers and sellers against lawsuits arising from the manufacture or sale of a company’s products. It covers liability for bodily injury or property damage a third party might sustain due to a product defect or malfunction.

Product Liability Claims

Retailers, wholesalers, distributors, and resellers, as well as manufacturers, are vulnerable to product liability lawsuits. These claims are typically based on alleged manufacturing defects, design defects, or defective or insufficient warnings and instructions.

Damages awarded in a product liability lawsuit may include medical expenses, lost wages, and pain and suffering. Punitive damages (to punish the defendant for wrongdoing) and attorney fees may also be awarded in some cases.

Manufacturers and sellers can be sued based on strict liability, which is a liability in the absence of negligence and not based on fault. When product liability claims are consolidated in a class-action lawsuit, it is not uncommon that the company goes out of business.

It is essential for product manufacturers and sellers to have sufficient product liability insurance. Our agent at Rusch Insurance in Sun Prairie, Wisconsin, can help ensure that your company is fully covered.

Product Liability Insurance Costs

The type of product your company manufactures or sells will impact your rate for product liability insurance. The insurer categorizes and assigns your business a class code. Coverage for hazardous products is more expensive.

Typically, the premium you pay at the beginning of the policy period is based on estimated sales and adjusted by your insurer after an annual audit. Our agent at Rusch Insurance will work with you to get the coverage your company needs at the lowest available rate.

Get A Quote

This field is for validation purposes and should be left unchanged.

Customer Reviews
5/5

We found Erik to be knowledgeable, attentive, responsive and very personable to...

SN
Sharon N
5/5

Erik was so helpful and knowledgeable it made it so easy to adjust to the...

LD
Lizbeth D
5/5

Very informative always available and above all else very easy to talk to and...

JG
Jullie G
5/5

Erik was recommended to us by our pharmacist as an expert on medicare...

WH
Wayne H
5/5

Erik is very knowledgeable and professional in regards to his work

MZ
Mike Z